AI Insights · Timothy · April 2024
Top 5 Health and Fitness Apps on iOS in Oceania: Q1 2024
Discover the performance trends of the top 5 health and fitness apps on iOS in Oceania for Q1 2024, including downloads, revenue, and active users.
In the first quarter of 2024, the health and fitness app landscape on iOS in Oceania saw some notable trends. Here’s a breakdown of the performance of the top 5 apps based on data from Sensor Tower.
Strava: Run, Bike, Hike had a dynamic quarter. Weekly revenue fluctuated, starting at around $114K in early January, dipping to approximately $69K by late January, and peaking at about $128K in mid-March. Downloads remained relatively stable, averaging around 14K per week. Active users showed minor variations, starting at roughly 199K, dipping to about 178K mid-quarter, and ending around 197K.
ShutEye®: Sleep Tracker, Sound exhibited diverse trends. Weekly revenue started at $21K, peaked at approximately $44K in mid-February, and concluded the quarter at about $32K. Downloads saw a decline from 17K in early January to around 8K by the end of March. Active users followed a similar pattern, starting at 17K and ending at 12K.
Impulse - Brain Training showed a mixed performance. Weekly revenue began at $49K, dipped to around $23K by late February, and rose again to about $37K in mid-March. Downloads started strong at 16K, dropped to 4K in late February, and slightly recovered to 7K by the end of March. Active users decreased from 40K to around 20K over the quarter, with a brief rise to 27K in mid-March.
AF App experienced significant fluctuations in downloads, starting at 8.5K in early January, peaking at 31K in early February, and declining to 5K by the end of March. Active users showed a consistent rise initially, from 20K to 48K by early February, and then stabilized around 33K towards the end of the quarter.
MyFitnessPal: Calorie Counter maintained strong revenue figures, beginning at $133K in early January, with a slight decrease to about $91K by the end of March. Downloads started at 12K, gradually declined to 5K by the end of the quarter. Active users showed a downward trend, starting from 370K and ending at approximately 280K.
For more detailed insights and analysis, visit Sensor Tower.
